Context Advertising

In order to win the buyer s fight, a small Internet store doesn t have to spend as much on advertising as market leaders: it is sufficient to focus on its advantages and to use all the possibilities of context advertising. During the crisis, more consumers choose not known brands but low prices. This…

This book, for the first time in Russia, provides a detailed analysis of the Internet as an advertisement site and details of the technologies for dealing with contextual advertising. The Bagoon experts detail this tool, its features, share their experiences and secrets to improve advertising. The Internet…

in search systems, the Yandex and Google are rightly considered to be one of the most accessible, effective and transparent tools to promote business on the Internet. Adclients include in this service a complete set of training, training, effective management and optimization of your promotional campaigns…

23 September. / TAS/. Russias media market will fall by 10 per cent to 17 billion roubles in 2015, compared with 2014, but stabilization will occur over the next few years, from the IWC presentation vi. The Internet regulatory market in Russia, according to a survey conducted by IMOW (vi), will continue…

Numerous tools are used on Internet and electronic commerce to increase sales and brand recognition. One of the most effective mechanisms for attracting visitors to the site is to launch an advertising campaign in the context of advertising networks. Context advertisements are placed in the form of blocks…

8 September WOW Awards Advertisement Awards Awards will be held in Moscow in September. The annual WOW Awards 2016 Advertising Prize will take place on 8 September in Moscow. Description: WOW Awards aims to identify the best promotion projects of developer and reelator companies, the most efficient and…

Advertising on the largest urban and regional Internet sites is an effective way of promoting your goods and services to the most active, educated and materially wealthy part of the population of our city (the latest ExMedia Group figures show that 23 per cent of the urban adult population (from 12 to…

Context advertisements on the Internet: these precious words under context advertising on the Internet tend to understand text messages issued to the user in response to a search request. For the sake of fairness, it must be noted that contextual banners also exist but are used much less than conventional…

Context search announcements on search pages can be located in several areas of the page: Special distribution, up to three announcements at the top of the page, directly above the search results. It s one of the most advantageous positions since the user will see your announcement as one of the first…

Many companies attract famous artists or athletes to advertise their products. But famous and popular isn t always the best. In addition, most of thestar of first valuealready have a certain image that does not always correlate with the image of the advertised product or brand. A British musician Alex…

The median advertisement is any information provided to look at static or animated images or banners posted on websites. In addition to the picture, the banner is an active hyperlink on the advertising website. The purpose of the banners is not only to advertise directly and to increase the travel of…

Training. - SPB: Peter, 2011. - 304 s.: l. The book introduces readers to the basic principles under which the market for context advertising works. Details of how to set up and maintain publicity campaigns in the main services of Runet (Yandex.Direct, Google AdWords, Begun) and to analyse their effectiveness…

One of the most frequent questions that IConText has asked ishow much is the context advertising?It s easy to say, the context advertising will cost 50, roubles, as this is the minimum order from which iConText works with clients. But there is no clear answer, so let s figure it out. For starters, there…

Today I will share with you the technology of search announcements, which provides CTRs at least 20 per cent. The CTR of the announcement affects the value of the click in the context advertising. The higher the CTR in your announcements, the lower the value of the click on them. To make the announcements…